A son, a brother,
and a friend
who loves to write!

I trained as a designer. Always had a love for craft, visuals, and storytelling. Got into NIFT, one of India's best design institutes, and that only deepened it. But writing was always running alongside. Internships, side projects, anything that gave me a reason to put words together.

At some point, I had to choose one. I chose writing. Design gave me the eye. Storytelling was already there. The rest took care of itself.

"

Some writers practice and slog hard to shape their skills. Then there are those born with the gift. Amandeep belongs to this second breed. He's not just talented and creative. He's boldly innovative. Amandeep doesn't just meet the bar. He sets it.

Ipsita Sarkar

Head of Content, Boring Marketing

For years I made sure every draft was visually clean. Good hierarchy, breathing room, content that worked whether you read every word or just skimmed the headers. I thought it was just instinct left over from design school.

Turns out it was strategy. Scannability, visual hierarchy, and structured content are how pages earn featured snippets, hold attention, and show up in AI Overviews. The design eye and the SEO brain turned out to be the same thing.

And somewhere along the way, the writing stopped being the goal. It became the vehicle. The goal became pipeline.

SEO blogs that outrank WebMD. Newsletters that grew MQL pipelines by 28%. Ghostwriting for the CEO of a $4B revenue platform. Across B2B SaaS, health tech, AI, fintech, and cybersecurity, for clients in the US, EU, and beyond.

Every piece buyer-first. Every brief funnel-forward.

I work fully remote from India with teams across the US, EU, and beyond. Async by default, on time always.

"

We have only experienced good and open communication even though the work has been done remotely. Amandeep has always shown great flexibility and loyalty, and has never once compromised the quality of his work.

Karina Rysberg Bay

Head of Content, Bazoom Group